Delivery-ready brand
Positioning, photography, packaging and a menu built for travel.
Apply to partner
Grit is built for existing kitchens with a flat top, fryer, refrigeration and spare capacity. We provide the brand, menu, operating system, platform setup and launch support.
Commercial terms are straightforward and confirmed with you individually before onboarding.
Unit economics
Start with what a customer actually pays. The model takes VAT off first, then delivery-partner commission, food, packaging and Grit fees.
Average order value is the VAT-inclusive price a customer pays. VAT is calculated at the 20% standard rate on hot takeaway food and removed before anything else, so every figure below it is net of VAT. Delivery commission is applied to the VAT-inclusive order value, which is how the platforms charge it. This is a planning illustration before rent, labour, utilities and optional advertising, and it assumes a VAT-registered business on standard-rate accounting. Check the figures against your own circumstances with your accountant. Actual results will vary and are not guaranteed.
Positioning, photography, packaging and a menu built for travel.
Prep, portioning, build guides and quality standards.
Your team supported from first prep through launch service.
Listings, pricing, imagery and launch merchandising.
Local campaign and promotional support for your first 90 days.
Reporting, menu development, audits and network campaigns.
Share your kitchen, brands and spare capacity.
We assess area demand, equipment and commercial fit.
Supply setup, training, menu build and platform listing.
Go live with campaign support and weekly reporting.
One feeCovers the brand, the platform and delivery commission
No new siteRuns inside the kitchen you already operate
Confirmed up frontFull terms shared before you commit
Commercial terms depend on each operator’s agreement and are confirmed individually before onboarding. Formal agreements govern all final terms.Apply
Tell us about your operation. We’ll review the site and respond within two working days.